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Insights and strategies for using job market intelligence to grow your business

Unlocking Growth: Using Job Listing Data To Expand Your TAM
January 8, 2026

Unlocking Growth: Using Job Listing Data To Expand Your TAM

Are you providing a product or solution with a narrow target market? Are you hunting for new TAM? Identifying and expanding your Total Addressable Market (TAM) is crucial for sustained growth, and often the current data sources to determine TAM available fall short.

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The Benefits of Using Unique Job Titles to Target Potential Customers for Software Companies
December 19, 2025

The Benefits of Using Unique Job Titles to Target Potential Customers for Software Companies

When it comes to targeting potential customers for software companies, one of the most important factors to consider is the job title of the target end user. Job titles can provide important clues about the responsibilities and skillsets required for a particular role.

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The Untapped Potential of Job Listings Data for Customer Acquisition
December 5, 2025

The Untapped Potential of Job Listings Data for Customer Acquisition

In today's data-driven business world, companies are constantly on the lookout for new and innovative ways to find potential customers. One strategy that is often overlooked is using job listings data to identify companies that could benefit from their products or services.

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How Knowing Who Is Hiring Your Users Can Benefit Your Company: A Guide to Using Job Listings Data
November 12, 2025

How Knowing Who Is Hiring Your Users Can Benefit Your Company: A Guide to Using Job Listings Data

As a leader at your company, you likely understand the importance of knowing your target market. You've probably spent time researching your users and their needs, developing products and features that meet those needs, and crafting marketing campaigns to reach your target audience. But have you thought about who is hiring your users?

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5 Strategies for Staffing Companies' Sales Teams to Identify New Clients Using Job Postings
October 28, 2025

5 Strategies for Staffing Companies' Sales Teams to Identify New Clients Using Job Postings

As a staffing company, finding new clients is essential for growth and success. While there are various ways to identify potential clients, analyzing job postings can be a highly effective strategy.

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